Published on October 24th, 2017 | by Michelle Roper-Shaw
Clairefontaine: Importance of Paper
In an ever-changing digital world, the importance of paper remains strong. This is proven by the popularity of the Europa notebook range made with the globally renowned Clairefontaine paper.
Paper has guided civilization since 105A.D. Over the centuries it has always been the melting pot of political commitments, financial transactions, social relationships and cultural exchanges.
This growing popularity lead to one of the world’s most famous paper mills, ‘Les Papeteries de Clairefontaine’ being founded in 1858, an institution that still thrives today.
Paper of course has many uses including legal documents, world maps, ID papers, train tickets, loving words or official correspondence, books, advertising media or artistic expression.
The Europa Notebook Range
When it comes to writing down information, the Europa range by Clairefontaine, available at the Post Office Shop, offers a range of notebooks and pads for all occasions. Whether you are looking for a pad for recording meeting notes in the office, shopping lists at home or note making during lectures, there is a wide choice of colours and sizes ranging from handy pocket sizes to A4 plus.
Hardwearing 500-micron mottled pressboard covers make Europa Notemakers ideal for everyday use. Premium feint ruled 90gsm smooth white paper minimises show through, enabling both sides to be used.
To make note making easy, many of the notepads feature micro-perforated pages for clean and easy removal and twin wire binding which allows the pages to fold flat. Some also have a handy elastic strap which can be used as a page marker. Europa now also has glossy card variants, providing a vibrant addition to any home or office with its trusted 90gsm Clairefontaine paper.
Benefits of Clairefontaine’s Paper
So, after the many decades, why is Europa a popular choice? Part of this is due to Clairefontaine’s renowned quality paper, and also the enduring love we all hold for paper’s place in our lives. Even in the digital era, endless screens do not appear to curb our fascination.
Clairefontaine’s paper is:
Trusted: Soft to the touch it is often witness to our lives. For example a diary organises our everyday life and can become precious as we keep it over the years. How many scrawled scrap papers, small notes were left on the table, sticky notes on the fridge that we keep affectionately as memories of our feelings, of our movements and of our story?
Noble: Whether white, neutral or bright, the pure surface offers itself to us with reassuring impartiality. It also exists by itself and is a work of art. It witnesses our evolution and it grows with us, assists us and helps us progress. It follows our development from school to the office, from an exercise book to a notepad. Its rulings guide us in developing our handwriting then the rulings disappear as we gain independence.
Creative: We fold it, we cut it, we stick it, we colour it. Tameable and cooperative, it is the expression of our creativity. With different colours, weight, thickness, size, and coatings its diversity is endless.
Alive: Made from natural elements, it evolves and gets older. It also knows how to give life to ideas, to creativity and to imagination.
Universal: Importantly, it is the link between past traditions and present technologies. It is the timeless method of communication.