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Published on November 17th, 2014 | by admin

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A Glue Brand That Sticks In The Mind

The Pritt Stick was the inspiration of Dr Wolfgang Dierichs who was a researcher in the adhesives division of a German manufacturer called Henkel. It is an instantly recognised brand of glue that we have all used at some point.

It is pritty accurate to say lipstick inspired the creation of the glue stick. We learn that Dr Dierichs came up with the inspired invention way back in 1969 whilst he observed a woman applying her lipstick on a plane. The flight was clearly time well spent with some lateral thinking about the ‘twist-up ease’ and convenience of lipstick applicators leading to the birth of the Pritt Stick!

This multi-purpose tubed glue has apparently sold over 1 billion glue sticks in 121 countries. The popularity of this value for money adhesive is partly explained by its wide appeal – it is an essential item perfect for home, office or school use alike.

Ideal for children to use as a PVC-free product certified to comply with stringent EU child safety legislation, Pritt Stick glue is also solvent and acid free as well as also bring non-toxic. This Pritt Stick is also environmentally friendly due to it being made out of 90% renewable raw materials.

The applications of a Pritt Stick are seemingly endless – perfect for sticking paper, card, and photographs or for general craft usage. What’s more the modern airtight cartridge prevents the stick from drying out so it can be used over a considerable length of time too.

Highlighting the ongoing success of the Pritt brand, the original instantly recognised tubed glue has been complimented by a range of other stationery essentials produced by Henkel including the Pritt compact correction roller which is small enough to fit in your hand and will cover single lines of text quickly and easily. The correction tape can be written or typed on and requires no drying time.

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patrick.maddison@vowretail.com'



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